About us


Activilong, it is the story of our founder Yannick Cheffre, who since 1953 pays tribute to the beauty of textured hair. Passionate about hairdressing, she opens her first salon at the age of 19 and develops her network of hairdressers, from the Antilles to Paris

The absence of products adapted to textured hair leads him to craftly create his own products, enriched with natural assets. A pioneer of naturality, it is the first to rehabilitate tropical ingredients (carapate, hibiscus, lawyer, coconut, cactus...) in generous and powerful formulas. In 1983, she founded her own cosmetic laboratory that gave birth to ACTIVILONG, the reference mark for textured hair.

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Since 1983, Activilong is inspired by the best of nature, to offer quality care, adapted to the physiological characteristics of textured hair. Activilong has its own cosmetic laboratory in France, in the Paris region.

This autonomy is an asset, allowing us to imagine, test and develop the best possible formulas, to offer total satisfaction to all types of textured hair.

Your hairare valuable

An expert in textured hair, ACTIVILONG places its clients in the heart of its formulas, allowing you to exploit all the potential of your most beautiful bet.

The greatest successes ofActivilong are born of this approach combining efficiency, generosity and sensoryness. What inspires us every day: to offer women with textured hair, high quality but accessible to all.

Our commitments

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