Freedom, Beauty and Accessibility !
Convinced that the future is in committed, social and solidarity beauty and that everyone must be free of his or her hair choices, Activilong undertakes to cover all needs and uses by providing quality care accessible to all.
Because beauty is not a luxury but an essential need, we want to democratize access to textured hair care, developing innovative products adapted to their specificities without weighing on quality and even less on naturality.
Quality products adapted to textured hair
- Our treatments consist of one or more tropical active ingredients with recognized benefits with 95% to 100% natural origin for our new ranges, some of which are even vegan. We are currently working on the reformulation of the old ranges to make them more so.
- Effectiveness tested and approved by consumer tests and verified reviews.
- A professional expertise recognized and awarded repeatedly by the Victoires de la Beauté.
Made in France hair care !
- The only 100% Made In France actor to fully control its value chain from design to bottling care.
- A remarkable innovation capacity thanks to a Research & Development laboratory located in the Paris region specific to the brand.
- Local recruitment that promotes the creation of sustainable jobs, providing opportunities for training and career progression.
Acticoeur Initiative
Our Acticoeur Solid-Hair Initiative 
Because Beauty is not a luxury, but an essential care for self-esteem and social integration, Activilong actively engages in the fight against cosmetic precariousness with Acticoeur, a #solidHAiR initiative to facilitate access to essential care.
Thus, all year round we carry out solidarity actions to combat precariousness such as product-sharing operations, product donation, employee participation in corporate volunteering and the organisation of joint hairdressing workshops.
Donation of products to associations
- Secours Populaire, Joséphine association, Avimej77... we work in partnership with associations fighting against precariousness by donating products adapted to the hair types of beneficiaries.
- More than 10,000 products have already been distributed to vulnerable families through Acticoeur.
- We are working to increase this type of partnership to reach even more people.
Animation of solidarity workshops
- We had the pleasure of animating a hairdressing workshop on the maintenance of textured hair intended for members of the self-esteem course of the Josephine association.
- This one-year course is a support tool to help women reconnect with their bodies, their image, regain confidence in their abilities and remobilize themselves in the realization of their personal and professional projects.
- On the program: hair diagnosis, interactive workshop on the history and characteristics of textured hair and introduction to styling by our expert hairdresser.
Employee participation in corporate volunteering
- About ten employees have given their time over 3 days in favour of a solidarity action with the Secours Populaire as part of our partnership with the association.
- In the programme, the products are placed on the shelf, food bags are prepared for the afternoon distribution and beneficiaries are welcomed.
- More than 10,000 products have been distributed since the beginning of the partnership with the association.
Inclusion through employment
- Partners for more than 10 years, we subcontract part of our production to ANRH (Association for the Professional and Human Integration of the Disabled).
- The association's mission is to support people with disabilities in their integration into employment and access to sustainable employment.
- This integration not only gives them a source of income, but also a sense of accomplishment and belonging, strengthening their autonomy and self-esteem.
